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Use Your Email Signature

Small Businesses usually have very little money for advertising, but one of the simplest way to get free advertising is to use your email Signature.

A simple email Signature will have your Name, Title and Company name such as;

Steven G. Atkinson
Owner/Chief Consultant, E/S Technology Consulting

But it should have a lot more. Let people know how to get in touch with you. Put your telephone number on it so they can give you a call. You could also add your mailing address as well.

But you can go further. If you have a website and all businesses should have a website, add it too. While we are talking about having a website, your email address should have your business identity and not a generic one such as @yahoo.com, @gmail.com or @aol.com. A customer who has a question may feel more at ease sending it to @YourBusiness.com than one of those listed.

Now adding your telephone number and website to the email signature it looks like this;

Steven G. Atkinson
Owner/Chief Consultant, E/S Technology Consulting
443 480-4999
www.estechnologyconsulting.com

To make your web address clickable in many email programs, simply add http:// to the beginning of it.

But there is actually more that you can add to the signature. You can use your signature as a way to promote a special, a new product or service.

My usual eMail signature looks like this;

Steven G. Atkinson
Owner/Chief Consultant, E/S Technology Consulting
443 480-4999
http://www.estechnologyconsulting.com

SMB Technology Tips – http://smbtechnolgytips.com

While you are at it, why not add your twitter page. Don’t have a twitter pager or wondering what is twitter? Twitter is a Social Media site that is gaining ground within the business community. It’s becoming a way to instantly contact those with who you do business.

Follow me on Twitter at Twitter.com/sgatkinson

Or this site at:
Follow me on Twitter at Twitter.com/smbtechtips

Now whenever you send a email your are promoting your business in a friendly, inexpensive and professional manner.

© Steven G. Atkinson – All Rights Reserved

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