2007 may be a confusing year
Just in case you haven’t heard, just before the end of the year, the FCC gave its approval for the merger between SBC and ATT clearing the final hurtle of the merger.
What does that really mean? To make it simple, Southern Bell Corporation (SBC) one of the Regional Bell Operating Companies and ATT are under one umbrella. Part of SBC business was the cellular carrier Cingular.
Shortly after the merger was announced, but still going through the regulatory processes, the combined company began using the name AT&T. Cingular while under the umbrella was still marketing under their own name.
On January 9, 2007 during the keynote address at MacWorld, Steve Jobs, CEO of Apple Computer, announced a new product called the iPhone. The iPhone would be marketed using the Cingular wireless network. During the same day, he also announced that Apple Computer, INC. would now be simply known as Apple, INC.
Two day later, AT&T announced that they are in the process of dropping the name Cingular and would market all of their services under the name AT&T.
So where does this leave us at the end of Friday Afternoon January 12, 2007. If I have everything right, Apple INC, will be manufacturing their iPhone to be marketed with AT&T.
Clear?
Here we are less than 2 weeks into the new year and already you need a scorecard to know the players in technology.
© 2007 Steven G. Atkinson – All rights reserved – tt4sb.com
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